How to Effectively Integrate Salesforce Marketing Cloud with Existing Systems?

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  • #58781
    Vihan Richard
    Partecipante

    Has anyone implemented Salesforce Marketing Cloud Integration recently? I’m exploring how to connect Marketing Cloud with our CRM and other digital platforms. With so many touchpoints in a customer journey, leveraging Salesforce Marketing Cloud Services effectively seems key to delivering consistent messaging and automation. I’m particularly curious about best practices for Salesforce integration with Marketing Cloud, including syncing contacts, automating campaigns, and managing large data sets across systems. Are there any integration challenges or tools you’d recommend for a smoother implementation? Would appreciate community insights or experiences!

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    #58806
    Sophia
    Partecipante

    Proper Salesforce Marketing Cloud integration really makes a big difference in optimizing the customer journey — I recommend paying close attention to two-way data sync and segmentation setup from the start to avoid trouble later!

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